by Parry Headrick | Download, Public Relations, Social Media, Technology
Introducing the First-Ever AI-Engine Optimized (AEO) News Release Template At Crackle PR, we’re always thinking ahead to help our clients stay at the forefront of PR and media strategy. With the rise of Large Language Models (LLMs) and AI-driven tools shaping how...
by jperlmutter | Business, Public Relations
At Crackle PR, it’s no secret that our team members work remotely (and swear by it). Our tech PR agency was started during the pandemic as a place where employees could be empowered to work wherever, and however we feel is most productive in our respective...
by jperlmutter | Business, Public Relations
In PR, creativity is king, and sometimes that means going above and beyond the usual tactics. PR pros are well aware that sometimes it takes a daring, outrageous stunt to make a brand stand out from the crowd. These stunts may sometimes be risky, but they can also...
by Dave Dykes | Public Relations, Technology
Why marketing pros should lean into human/AI collaboration before they get left in the dust. I’d like to start this article with a promise to readers: Neither ChatGPT nor a similar AI-driven language model had any part in the creation of this content. Every...
by Mike Teixeira | Business, Public Relations, Social Media
As content marketing takes off, it’s important to tailor your messaging for different social platforms. Today, we’re going to focus on how B2B companies can best leverage LinkedIn to connect with industry professionals and potential customers. Despite what many may...
