by Parry Headrick | Download, Public Relations
PR RFP template Crackle created a new RFP template for Public Relations services that makes short(er) work of the PR agency selection process. Download The Free Template Let’s talk about the public relations RFP. They’re historically burdensome for PR agencies and the...
by Parry Headrick | Business, Public Relations
Some PR agencies have weathered the COVID-19 era better than others. But let’s be blunt: it’s ugly out there for just about everyone. Established communications firms with a diverse portfolio of clients and a deep suite of service lines, from social to digital to...
by Parry Headrick | Business, Public Relations
Today, we’re pumped and just plain proud to launch a new and very different kind of PR agency. We are Crackle. Unlike the traditional PR agency model — which typically requires staffers to work on any business willing to cough up a fat retainer — we’re...
by Parry Headrick | Business, Public Relations
Requests for proposals (RFPs) are a double-edged sword for PR agencies like Crackle. Of course, it’s far better to be invited to compete than to be left on the sidelines; it’s gratifying to know your reputation for PR results earned you a shot. Who wouldn’t want that?...
